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How to not mess up your branding photoshoot

So, you're ready to level up your brand with a photoshoot—amazing! But before you start posing and flashing smiles, let’s talk about a few common branding photo mistakes you’ll want to avoid. Trust me, these tips will save you time, stress, and make sure your shoot goes off without a hitch. 1. Stick to Your Brand GuidelinesYour photos need to align with your brand and brand strategy (if you have one!). Brand guidelines aren’t just for your website—they translate directly into your...

How to get over being camera shy

Ever felt like curling up into a ball the moment someone points a camera at you? You’re not alone! So many people tell me they're "awkward" in front of a camera—honestly, if I had a dollar for each time, I’d be sipping cocktails at a swim-up bar in Fiji! But here's the thing: you don’t have to be naturally photogenic. Let’s myth-bust that right now. The secret? It's all about finding your personal brand avatar.Step into Your Personal Brand AvatarThink of it like acting. You're not brin...

Emilys Cambridge Branding shoot

I got to capture the lovely Emily recently to create some branding images for her health and wellbeing business! Emily has just launched a podcast so we shot some imagery for that specifically as well as photos to use on her social media platforms.Here's what Emily said about her shoot....Straight from the Enquiry Ruth was super helpful, the whole process felt so supported and she really made sure she knew the messaging I wanted to get across in my photos.Highly recommend her!...

Case Study: Team shoots

I'm often asked for examples of Team photos, so I have collected a range of images I've shot for various groups below. Team shoots can be captured on site at your office or work space, or on location. This will depend on what you want your images to communicate and what type of space is going to suit your brand, as well as what will appeal to your target market. With the images below we have photographed in a store, a industrial space and in a show home. Teams can be posed formally,  inform...

Tony Stevens Coaching

⁠Meet Tony Stevens, life coach and Tiny Habit Ninja. ⁠I have been working with Tony, and after experiencing the Tiny Habits method myself I am a big advocate for this strategy that has helped me kick habits that were getting in the way of my goals, and create positive habits that will actually stick around for the long haul. ⁠For Tonys Personal branding shoot he wanted to incorporate both the professional but also the personal areas of his life into the images. Coaching, educating and writ...

Rotocraft Hamilton

No generic boring setting for this headshot and Team shoot! I got to spend the day onsite with The Rotocraft team recently, to create content for their new website. As well as the team shoot, I also captured them 'at work' to showcase their unique services. Part of the brief was to create imagery that could still be used in years to come. For these we focused on hands, logos and making staff identities less obvious. I can't wait to see these images on the Rotocraft website! ...

Groundcover Landscaping

Imagine effortlessly choosing from your own custom image library instead of wasting precious hours scouring generic stock photos. Your perfect image is already there, tailored to fit your brand, making your marketing more efficient and effective. If you want to tick Custom stock imagery off your list so you can get on with more important things get in touch! ⁠...

Yes you are photogenic

When people find out I’m a photographer the first thing they tell me is ‘I’m not photogenic’. With all due respect, I disagree. In my humble opinion, someone who thinks they are unphotogenic, just hasn’t been photographed by the right person yet.⁠⁠Anyone taking a photo has the ability to make their subject look either better, or worse. When I’m photographing my clients I’m constantly working to seek out the most flattering and beautiful way to capture them. This is through the ...

Lioras personal branding shoot: The Little Acre Creative Studio

I recently had the pleasure of spending a half day with Liora from The Little Acre Creative Studio, Cambridge.  Liora happens to be my go-to web designer, and you can experience her wizardry by exploring more of my site which she created! I loved working with Liora on both my website and her photo shoot.  Being chosen by this creative powerhouse to capture her in action was a massive honor!Like most creatives, Liora came to me with a clear idea of the images wanted and needed...

Essential Finance Solutions Team branding shoot

Essential Finance Solutions were in the process of giving their online presence a facelift and knew they needed some killer photography to go along with it. So, they called me up, and we got to work.Before diving into the photo shoot, I sat down with their designer Liora from Little Acre to find out what they needed from a design perspective as well as Rochelle, who was leading the charge on the changes. We talked about their vision,  goals, and how we could make their photos reflect t...

Stapleton consulting

Stapleton Consulting recently underwent a facelift for its online presence, so they needed imagery for their website as well as social media platforms. Covering everything from recruitment to organizational development and business strategy, they wanted images that reflect their core values Reliable, Unorthodox, and Visionary.Headshots play a pivotal role as the first glimpse into the people behind the business. In the case of Stapleton Consulting, we aimed to convey professionalism, a...

Dynamo Six ten year Celebration at Hayes Common

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7 Ways to use your branding images in your marketing

Getting the Most Out of Your Branding PhotosSo, you've invested in a brand photoshoot, and now you have a stunning collection of images at your disposal. But what's next? How can you make the most of these photos to connect with your target audience and enhance your marketing strategy? Let's explore some creative ways to leverage your branding photos.Elevate your website: Your website should ideally be full of your personality. Your prospective clients appreciate seeing you in different con...

Photo retouching for headshots

So, you've booked a headshot session with me, and you're probably wondering about the magic of photo retouching. Well, let me break it down for you in plain English.What is Photo Retouching? Think of photo retouching as the superhero of image improvement. It's like giving your photos a little makeover, making them look fresh and fabulous. We use it to remove tiny flaws, like pesky blemishes, dark circles, and those annoying dust specks.But here's the deal: it's all about small, localized adjustm...

The Kiwi Country Girl

I recently had the opportunity to visit Laura MacDonald on her Te Akau lifestyle block in Waikato, New Zealand. Laura is not only a blogger but also an Instagram influencer known as Kiwi Country Girl. With a following of 30K, she shares her experiences of raising country kids, delicious and easy family-friendly recipes, farm life, helpful garden tips, and even runs a homesteading membership community.During my visit, I had the chance to capture Laura's beautiful lifestyle through my camera lens....

Dreamview Creamery

Jess is the manager of a family-owned business called Dreamview Creamery. They are a local Creamery in Raglan that focuses on being eco-friendly and delivers milk right to your door, the old fashioned way.After teaching Jess in High school I was excited to get her inquiry about business branding photography. Jess mentioned that they needed to to improve their social media presence and revamp their website. They only had phone pictures, which weren't the best quality, and didn't show off their b...

Glenn Machardie: The Business Architect

As a business coach, Glenn McHardie brings over 26 years of knowledge in both field or Business and architecture. Glenn was building a new website to formalise his coaching offerings, so needed a library of images to choose from, to show him in his different roles. We planned a shoot with a variety of locations, starting at Glenns home, moving through Hamilton city and finishing on a roof top! You can see how the images shine on Glenns' website here. ...

Dynamo Six

The Dynamo6 Team got in touch needing some casual and relaxed headshot images for press release, along with some team photos for their website. As I always say, great photos don’t happen by accident, with pre-shoot planning playing an important role in the success of the images. After a phone consult and then site visit to the Dynamo6 offices, we established that we’d need to go on location for our shoot, as their site didn’t have the space for the large 19 person team shot that they neede...

Renew Natalia

Natalia needed a refresh for her personal brand, Renew Appearance Medicine. Her brief required images that communicate the story and concepts behind what she does while looking natural and approachable.Natalia and I had an initial consult to plan her shoot, where I helped her choose a beautiful location with a space that included her brand colour palette.On the day we had a few special ladies join us to create images that show the client experience. The shoot finished at Natalias office where sh...

Express Branding Day

I understand that planning a shoot can be a barrier for busy small business owners & personal brands. To help with this I created the branding day! A day where small business owners can show up to a nice space with great light, a few timeless props and go away with some images that they can be proud of. I loved meeting every single one of these small businesses and can't wait to run this day again! ...

Lodge Real Estate

This job was a biggie! One hundred agents and teams, four headshots each, over four locations in four days. A grand total of over 400 finished photos delivered for Lodge Real Estate and Lodge City Rentals. I loved the challenge of pulling this shoot together in a short amount of time. The process involved creating a booking calendar and designing shoot locations, collaborating with the designers Daymark Studio as well as the Lodge marketing team. Not to mention a colossal amount of admin and edi...